Is a supper club your secret weapon?
Plus: Targeted guest marketing | Lexington’s moody masterpiece
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Who really owns your bookings?
Hint: it’s not the OTAs. GuestCentric's Pedro Colaco breaks down the moment that decides whether guests click away—or stay with you
👂 Digital eavesdropping
Plus: Plus: Pickleball goes boutique and live events prove they’re a smart revenue play
Is your tech costing you?
The CEO of Abode Worldwide on boosting revenue and guest satisfaction with smarter tech investments
32 square feet never looked so good
Numbers with soul, networks that work, career sites that don’t scare talent—this week, we’ve got a trifecta of tips.
‘In a flat market, precision beats presence’
President Norma Berry on how Veridian helps independents shift spend in real time
🤳From scrolls to stays
Plus: A coastal classic brings its luxury to the mountains
🧳 Biz travel’s back
Plus: Meet the new wave of women redefining independent hotels
Why independent hotels might save hospitality
Staypineapple Hotels' Dina Belon on authenticity, community and the future of boutique hotels
The art of natural hotel photography
Angela Treimer shares how thoughtful visual storytelling can elevate a brand and bring a property’s personality to life.
Tiny tweaks, huge wins
Plus: The power of a quiet hello | From bordello to boutique
‘A mismatched partnership can dilute a hotel's brand identity’
Multimedia storyteller Jimmy Salabert shares how hoteliers can leverage "the power of local."
Hospitality starts in the inbox
Plus: Do you have a Chief Listening Officer?
What's your succession plan?
Plus: You're sitting on a data goldmine. Here's how to use it.